Saturday, February 4, 2012

Crush On This: Tangerine Tango, The Color of 2012

Yes, lovelies, it’s finally here.  Pantone’s top color of 2012, that is!  While I am well aware of the fact that this information was released weeks ago, I haven’t found this information to be relevant for a PA native until now.  I finally got my few inches of snow (I also got my shoveling workout, as short-lived as it was), and am now on to warmer things, just like our current weather forecast seems to be. 


For those of you who aren’t familiar, Pantone is basically the authority on all things color.  If you have seen The Devil Wears Prada (and are obsessed like myself), you can probably envision the scene where Andy Sachs (Anne Hathaway) snickers to herself regarding the similarity of two belts that Miranda Priestly (Meryl Streep) is debating over for a photo shoot.  Miranda quickly refutes Andy’s apathetic approach to fashion by teaching her a lesson regarding the actual color of her sweater being cerulean, not blue.  Well the moral of the story is, before the trends actually trickle down to the stores that most of us know and actually shop in, someone out there is making the color choices of the year for us.  Enter Pantone.

Pantone is used by tons of industry professionals from a variety of color-dependent industries, including textile designers, fashion designers, interior designers, and graphic designers to name a few.  Pantone’s color of 2012, Tangerine Tango, is a “spirited reddish-orange” hue intended to “provide the energy boost we need to recharge and move forward”.  Well, I’m not sure if our answers lie in something as simple as the color of our shirts, but hey, I’m willing to give it a whirl.  It also helps that the color is lively and dramatic, quite similar to my personality, I suppose. 

How does all of this information tie into fashion?  Well, just like the color cerulean in The Devil Wears Prada (where the color cerulean trickled down to some tragic Casual Corner where Andy undoubtedly fished it out of a clearance bin) the color Tangerine Tango has already littered a slew of spring runways last September, such as L.A.M.B (a personal favorite of mine), Derek Lam, Christian Siriano, Acne, and of course Michael Kors (I was in attendance of this one and was fortunate enough to view the hue up close & personal).  In fact, even Sephora has teamed up with Pantone, and will be releasing a new makeup line based on the orange hue which will be released sometime this March.  What this means for the average consumer?  Expect to see tons of orange in every store this spring, as early as next month.  Hopefully you have a particularly vivacious attitude, blue or green eyes (which are particularly flattering with this hue), and like to wear brown (no one wants to look like a giant jack-o-lantern in April). 

Not sold on wearing a full-length bright orange maxi dress, dressing your bridesmaids up as pumpkins, or painting a whole room in the tangerine hue?  Not to worry, there are tons of ways you can show your support for 2012’s favorite color in a more refined manner.  By using Tangerine Tango as an accent color, of course!  While I’m not sure that I’ll be lining my closet in wall to wall Tangerine Tango or if I’ll be sporting orange eye shadow this spring, I am certain that I will opt for more subtle hints of the color in my wardrobe, makeup bag, and my home.  Think nail color, lipstick, throw pillows, and pants.  Yes, pants!  I’m fairly certain that a bright pair of Tangerine skinny pants for spring would look oh-so-fab with a neutral wedge sandal and creamy, flowing, lacy top.  I just got so excited that I almost wished my beloved winter be gone!  Keep dreaming.

Will you be adventurous this spring and try some Tangerine Tango on for size?  For more fashion wholesomeness, check out my store’s website at www.purplezebrashop.com, find The Purple Zebra on Facebook, and follow me on twitter @goodnpretty.  For fashion questions or comments, email me at goodnpretty@gmail.com.  

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